Course Content
The Sales Blitz for Cisco Partners is a one-day onsite engagement comprised of solution review, call campaign and post-blitz summary evaluation that is bookended by 6 weeks of intermittent planning activities and 4 weeks of follow-up activities. By including the key stakeholders throughout the engagement, this proven sales acceleration program not only builds sales team confidence, but also defines key metrics for sales and ROI tracking.
Who should attend
Cisco Partner/Channel Sales
Prerequisites
While the Sales Blitz is a one-day event, the program itself is 10-week engagement. In the weeks prior to the engagement, the product or solution is identified, marketing material is reviewed and event logistics are sorted out.
Course Objectives
A successful sales call campaign that accelerates a Reseller’s bookings for a specific product or solution.
Outline: Sales Blitz for Cisco Partners (BLITZ)
Pre-planning activities
- Product/solution identified by Cisco and Partner
- Strategy defined
- Marketing engaged
- Sales contest parameters and metrics
- Customer list reviewed
Day of event
- Review
- Pre-game prep
- Call campaign
- Results / key metrics
- Next steps defined
Follow-up activities
- Drive activities
- Report on metrics
- Contest winner announcement
- ROI evaluation